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#wethebirdsretreat

Retreat Recap

WHY we spent a week away, on the beaches of Florida... and what we wore... of course!
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We the Birds
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CHANGE OF SCENERY:

We spent a weOn our first official #wethebirdsretreat! As founders of a growing business, the day-to-day grind so easilyyyy obscures our vision. It’s like we’re running around in a fog— a fog so dense we can only see what’s right smack in front of us (literally doing whatever we have to do survive TODAY and fulfill immediate orders/projects). We rarely have time to think about next week, never mind next year... which often leaves us feeling reactive, worn out, fragmented and tragically unfulfilled... so many ideas, so little time...😳 [raise your hand if you know what we mean here 🙋] SOLUTION: We physically removed ourselves from our normal environment [aka the fog] in hopes that we would be able to actually SEE the big picture! This week is about strategy, planning, creativity, shooting badass and refining our offerings!

OUTCOME: We got some [much needed] quiet time away and were able to have some refining conversations about the direction of our brand. WE THE BIRDS is a space where we aim to inspire realness, creativity and style. Our mission is to celebrate individuality while always ALWAYS underscoring our universal humanity (which ultimately unites us all)! Same but different, we’re all birds. As founders of #wethebirds, this is the space where we operate together as a team! We’ve decided to bring back our personal IG accounts as a way to supplement our brand AND give ourselves an outlet to express our individual life experiences! SO if you’re interested in seeing more personal content, feel free to follow our personal accounts:

@s.the.bird

@n.the.bird

Note: All jewelry pictured is from Mod + Jo. We will be wearing these pieces all summer!

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French Macarons by WE THE BIRDS

All jewelry pictured is from Mod + Jo. We will be wearing these pieces all summer!

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We the Birds

Sisters, Sarah + Natalie Knowlton, are the founders of WE THE BIRDS — a lifestyle brand and luxury French macaron bakery. We grew up all over the world, moving over 17 times and living in many countries including: Singapore, Australia, Venezuela, Cambodia, Thailand, France and of course, the US of A.  Our personal style and global perspective is a reflection of our transient upbringing. 

Now based in Dallas, TX, we established WE THE BIRDS through a shared love of fashion, design, travel and French macarons. What started as a creative outlet for two sisters, has blossomed into a multi-faceted business. Sarah’s professional background (with industry experience in fashion, design, & photography) combined with Natalie’s culinary prowess and professional business experience sets us apart from our competitors and makes us a uniquely dynamic duo.

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