Knowlton in Knowlita

I have and always will be a sucker for grey sweatshirts. After two years of living in and wearing out my Bella Canvas grey-acid sweatshirt, I finally found a replacement!  Meet Knowlita, the Soho-based lifestyle brand that designs statement art and apparel. Maybe it's the name or maybe it's the bad*ss brand the founder (Quincy Moore) established, but something about Knowlita feels kindred. Take it from a self-proclaimed sweatshirt-connoisseur, the Knowlita sweatshirt is a must-have. If you don't believe me, trust the details from the website:

GREY • 52% COTTON + 48% POLYESTER • 100% COMFY AF • SCREEN PRINTED